Is your audience multilingual and are you reaching them?

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Facilitated by Dwayne Bailey

Session Description

If you want to reach people in Senegal you just need to do everything in French. Localization is a non-US problem. WRONG!

In this session we'll do a bit of Q&A to challenge you about the language of your constituency. We'll explore when it matters and when it doesn't matter. And try to explore how you'd find out how to find out this kind of information.

We'll look beyond software to anything that you'd want to localise: adverts, brochures, etc.

We'll also look at the more subtle aspects of localisation.

Session Notes

This session was combined with the session

Please see notes on that page