Nonprofit CRM

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Volunteer can mean different things -- showing up at an event to hand out name tags, vs one-on-one mentor

Some orgs are tracking funder relationshps; or they make grants and need to track grantees

CRMs don't exist in isolation -- we're often asking them to manage invoicing, donor management, sales pipelines, newsletter, case management

Mix of Zendesk; Mailchimp; Notion; Stripe and our bespoke fulfillment system; Zoom RSVPs

  • Very real privacy concerns when you don't control your data;
  • Very real portability concerns when you want to take your data

Where to start: you probably have a newsletter already -- find out where it is stored and explore what else it can do.

Needs

  • Relationship Management -- moving those into the institution and out of individual minds
  • Being able to remember everyone's name and birthday and spouse's interest is kind of a super power.
  • Tracking clouds of people and networks of people; organizations;
  • Plugging those contacts into campaigns and tracking them
  • Tracking funder relationships
  • Metrics: can the network of organizations we're supporting exist without us
  • Silo'd containers for relationships, customers,
  • Reporting

Tools

  • Commerical / Proprietary CRMs
    • Salesforce for Non Profits -- Free as in kittens
    • Nation Builder (Completely toxic; stories available)
    • Bloomerang
    • Salsa
    • Every Action
    • Mailchimp -- not a real CRM but some people use it.
    • Zoho
    • Action Network -- non-profit owned; great for canvassing;
  • FLOSS/Open Source
    • CiviCRM -- self hosted
    • Hosted CiviCRM (Progressive Technology Project) -- other hosting options; most have their own approach to onboarding and training.
  • Wordpress
    • Fluent -- not fully open source, but the data does live on your servers; Bangladesh based
    • Grandhogg -- not fully open source, but the data does live on your servers; US based, some concerns about the work environment
    • WP Fusion -- Zapier on steroids, connected to WordPress.